7 Takeaways From Online Travel Agencies Slugging It Out on Mobile

Skift Take Once dismissed as a commission-free loss leader, flights are a new battleground as Expedia and Hopper compete over keywords and customers on mobile. Dennis Schaal Online Travel This Week There were winners, including Vrbo, Hopper, and Expedia, and losers such as Airbnb, in the first half of 2022 in the U.S. as online travel agencies competed with one another via mobile app updates; Snap, TikTok, and TV marketing campaigns; and other forms of paid search spend. Here are seven takeaways from Apptopia’s U.S. app download findings (see chart below) among online travel agencies in the first half of…

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